From there, it's all about continuing a strong conversation so that we get official sponsorship confirmation from the brand or designer." Members ask for business cards and then follow up with managers via email one week later. The first phase of the process entails committee members traveling to stores and presenting the fashion show event to store managers. Patricia of Fordham: "We receive all of the clothing for the show by reaching out to both designers and stores for donations."Įmerly of Northwestern: "It is a five-month planning process to contact mainstream fashion brands, local boutiques, student designers, and cultural organizations on campus for clothing. We are very keen on helping young up-and-coming designers promote their lines." We find designers by searching online and directly contacting them. How do you reach out to designers and select clothing for the show?Īlex of LSE: "We have a wardrobe coordination team that sets out to find designers willing to showcase their designs. Last year’s show raised $7,500 for the Make-A-Wish Foundation."Įmerly of Northwestern: "We petition to Northwestern for a specific budget, and then we raise philanthropy proceeds through ticket sales and fundraising events. We have many bake sales on campus and also sell candy grahams during the holidays. The club is very fortunate to be able to appeal each year to Fordham for funds, and during the school year we raise additional money through fundraisers. This covers audio equipment, staging, a backdrop and rental chairs. Patricia of Fordham: "We need about $6,000 to produce a show.
The proceeds from the show totalled to around 600 pounds ($950) for our chosen charity, Afghanaid." To cover these costs, we had each member of the LSE Fashion Society make a 2-pound ($3) donation, and used a small part of the revenue from ticket sales.
Overall, we spent around 300 pounds (close to $500) on our 2012 show.
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We look for designers who are willing to showcase their collections for free in order to avoid costs, and we are also able to secure hair and make up artists free of charge in exchange for photos for their portfolios. What are the production costs? How do you raise funds?Īlex of LSE: "As this is a student organized charity fashion show, we aim to use a limited budget. If a student group is passionate about a certain cause, then focus on raising money for philanthropy in conjunction with producing a great fashion show." Also, have a reason to produce the fashion show beyond loving fashion itself. This year the theme of our show is 'A Twisted Tea Party.' In the beginning of the year, we also decide on our fundraising goal."Įmerly of Northwestern: "Find a group of people who come from different backgrounds and can bring different skills and ideas to the table. This determines the styles of clothing that you hope to have on the runway, as well as other aspects of the show such as the decorations. Patricia of Fordham: "The first step is to choose a theme for the show. Putting together a strong team to carry out these tasks is definitely the first step." It is important to start looking for designers straight away while developing a concept board, finding a theme for the show, organizing casting, and booking a location.
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More than a sequential logic, organizing the show is a series of steps that need to be taken in parallel. What are the first steps to take in organizing a student fashion show?Ĭhloe of LSE: "We start organizing five months before our show.